Customer Insights and
Predictive Analytics

COGITEM offers customer analytics and business intelligence solutions through data from various phases of customer journey and experience on online and offline platforms. COGITEM helps to understand, predict and manage future attitudes, behavior and usage patterns of customers.

Marketing Mix: ROMI Models

ROI, ROMI, featured, Return on Investment, Return on Marketing Investment, Marketing Mix Models, Conversion
Dynamic & Multidimensional Customer Segmentation

segmentation, Dynamic Segmentation, Fuzzy, Multidimensional Segmentation, Latent Segments, featured
Omnichannel Customer Management

multichannel, cross-channel, segmentation, omnichannel, featured